A little bit about me

As a seasoned Creative Leader with 20+ years of advertising experience, I bring a rich digital perspective and a proven track record of conceptualizing, designing, and directing innovative and integrated brand solutions across various media channels. Passionate about effective design, I have a deep understanding of visual communication and a keen eye for detail.

View resume

Clients I've worked with

Ontario Power Generation

Ivy Charge

Laurentis Energy Partners

PowerOn Energy

Atura Power

LG Canada

BMO

LCBO

The Keg

Ace Bakery

The Mobile Shop

Ontario Cancer Care

Church & Dwight (Nair, Batiste, Trojan,
Gravol, Rub A535, OxiClean)

Target Canada

Fido

Microsoft

Hyundai Canada

Scotiabank

Ontario Ministry of Health

iShares

Bayer Health Care

Jenssen-Ortho

Experience

2020 - Present
Freelance Creative Consultant + Entrepreneur
Ajax, ON

2010 - 2019
Creative Lead | Forsman & Bodenfors, Toronto, ON

2006 - 2010
Art Director | Bensimon Byrne - Mighty, Toronto, ON

2002 - 2006
Web Designer | Elsevier Interactive, Toronto, ON

Skills

Team Leadership + Mentoring

Creative Brand Strategy

Collaboration + Communication

Web + UX/UI Design

CRM + Digital Campaigns

Accessibility Compliance (WCAG)

User Acceptance Testing

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe XD

Affinity

Figma

HTML / CSS

Education

1999 - 2002
Multimedia Design Diploma
Durham College

1998
Desktop Publishing Certificate
George Brown College

Courses

2014
Managing People Essentials
University of Toronto

2014
Web Accessibility Training
CanAdapt

Interests

In my free time, I am an avid supporter of the Blue Jays, never missing a game. I also enjoy soaking up the sunshine, exploring the outdoors, and indulging my fascination with outer space. While designing is my passion, these hobbies allow me to recharge and find inspiration in the world around me.

Entrepreneurship

In an effort to channel my creativity during the pandemic, I began crafting suncatchers to spread positivity during a challenging time. What started as a hobby quickly grew into a thriving small business with a bustling Etsy shop, selling my products at local retail locations and 25+ wholesale partnerships across Canada. Through entrepreneurship, I gained valuable experience and insights.